Operations & Systems
Revenue & Growth
Finance & Margin
Rebuilding a medical practice's revenue engine
Problem: Revenue underperformed relative to demand. Pricing was misaligned with value,
cancellations limited capacity, and operations were manual and reactive.
What I did:
- Pricing strategy overhaul.
- Service line expansion into high-demand areas including peptides, laser, hair treatments, and
retail.
- Patient flow and capacity optimization.
- Scheduling, inventory, and analytics systems.
- Loyalty programs and referral partnerships with 4 local partners.
- Internal process redesign replacing manual workflows.
Result: $73K to $160K monthly revenue. Operating costs down 45%.
Operations & Systems
Staffing & Teams
Finance & Margin
Turning around a senior living facility
Problem: Staffing inconsistency, documentation gaps, and heavy agency labor dependence
put compliance and finances at risk.
What I did:
- Staffing model restructure.
- Documentation and compliance standards.
- Team recruitment, training, and supervision.
- Daily execution systems.
- Agency dependence elimination.
Result: 60% to 85% occupancy. Agency dependence eliminated. $1.2M
annual labor savings.
Operations & Systems
Staffing & Teams
Revenue & Growth
Census growth in a struggling care unit
Problem: Low census, weak coordination, inconsistent execution, and limited operational
discipline.
What I did:
- Staffing model restructure.
- Daily programming overhaul.
- Cross-department coordination systems.
- Operational discipline and accountability.
- Census growth strategy.
Result: 8 to 39 residents. 20% to 96% occupancy in 10 months.
Technology & Digital
Operations & Systems
Modernizing a practice's systems for growth
Problem: Clinical and administrative workflows could not support growth. Processes were
outdated and inconsistent.
What I did:
- Electronic health record system implementation and data migration with Epic.
- Intake, scheduling, and documentation standardization.
- Digital systems and patient-facing improvements.
Result: 25% increase in appointment bookings. 30% increase in
patient engagement through portal usage and inquiries.
Technology & Digital
Marketing & Acquisition
Driving a med spa's digital growth
Problem: Outdated website with broken pages, weak search visibility, no digital
marketing strategy, and content gaps limiting visibility.
What I did:
- Full website overhaul across content, structure, and broken pages.
- Search optimization and content strategy.
- Meta advertising campaign.
- Google rankings improvement.
- Business guidance on positioning and client acquisition.
Result: Page 1 Google rankings for local zip code searches.
Technology & Digital
Marketing & Acquisition
Building a repair shop's presence from zero
Problem: No online presence, no advertising, and minimal visibility. The business was
nearly invisible to potential customers.
What I did:
- Website designed and built from scratch as a one-page site.
- Google Ads campaign, including navigation of platform restrictions on third-party repair
advertising.
- Google Business Profile overhaul across photos, services, and optimization.
Result: From zero online presence to 9.6K monthly search impressions,
126 sessions per month, 47% GA4 engagement rate, and 1m+ average session duration in a 28-day reporting
window as of May 2026.
Technology & Digital
Operations & Systems
Automating a service business
Problem: Manual booking management was eating time. There was no lead capture system,
and website issues limited conversions.
What I did:
- Full booking automation system design and build.
- Website fixes and upgrades.
- Lead generation management system.
- Automated response workflows.
Result: Fully automated booking and lead pipeline. Owner removed
from manual booking process entirely. Quantitative metrics pending while the engagement continues.
Operations & Systems
Staffing & Teams
Stabilizing senior care operations
Problem: Senior care operations struggled with caregiver scheduling, workflow
misalignment, documentation gaps, and inconsistent accountability.
What I did:
- Caregiver scheduling restructure and workflow alignment.
- Documentation and compliance process rebuilds.
- Recruitment, training, and supervision.
- Accountability and execution discipline restoration.
Result: Stabilized staffing, reduced agency dependency, and improved
operational consistency across engagements.
Business Launch & Strategy
Launching a business from scratch
Problem: The owner wanted to enter a new market and needed to validate viability before
investing in the wrong foundation.
What I did:
- Market feasibility study.
- Competitive landscape analysis.
- Regulatory and legal requirements across zoning and licensing.
- Business model design and pricing strategy.
- Full launch strategy and execution plan.
Result: Complete launch-ready business plan with validated market
opportunity and clear execution path. Business currently in launch phase.